Signal Optional demand check
Brief I Covered Everything. Lost Everything.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief owner-sheet
I Covered Everything. Lost Everything.
Buyer FIRST-YEAR GARDENER EMMA, 31. Just started. Aspiration and validation purchase simultaneously. Converts on designs about failure and optimism. Buying moment The Dirt People: At War with Nature — Winning Occasionally. FIRST-YEAR GARDENER EMMA, 31. Just started. Insight Weather emergency response aesthetic. Gardener emergency plan for frost, all plants covered with sheets and cloches, incident report noting: covered at 9pm, frost at 2am, everything dead by 7am, still unclear what happened. Product thesis The Frost — I Covered Everything. Lost Everything. Visual family Weather emergency response aesthetic. Gardener emergency plan for frost, all plants covered with sheets and cloches, incident report noting: covered at 9pm, frost at 2am, everything dead by 7am, still unclear what happened. — I Covered Everything. Lost Everything. Palette Frost White, Gray, Blue, Brown Hero scene A Frost White unisex tee with the "The Frost" design, front-facing, filling the frame on a clean neutral background. Ad angle The Dirt People: Weather emergency response aesthetic. Gardener emergency plan for frost, all plants covered with sheets and cloches, incident report noting: covered at 9pm, frost at 2am, everything dead by 7am, still unclear what happened. PDP promise I Covered Everything. Lost Everything. Review question Does the generated master graphic match the sheet prompt closely enough to keep? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookI Covered Everything. Lost Everything. ✓ Specific buyer + momentFIRST-YEAR GARDENER EMMA, 31. Just started. Aspiration and validation purchase simultaneously. Converts on designs about ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.