Signal Optional demand check
Brief The home decor piece that actually says 'I miss you' without
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
The home decor piece that actually says 'I miss you' without being a greeting card.
Buyer Adult daughter (25-40) who lives away from home and values sentimental, high-quality home decor. Buying moment A daughter moving into her first home or apartment, wanting to send a 'piece of home' to her mother to bridge the distance created by a move, or keeping a token of her mother's presence in her own living room. Insight The 'empty nest' transition is emotionally complex for mothers; the daughter wants to validate the bond without resorting to cheesy, mass-produced 'World's Best Mom' sentimentality. Product thesis A sophisticated, heirloom-quality pillow that acts as a bridge between two homes, using warm, nostalgic design rather than literal messaging. Visual family A warm, flat-shaded composition using soft, organic shapes to represent the connection between two places. — ALWAYS CLOSE IN HEART Palette Deep Terracotta, Muted Sage, Cream, Soft Charcoal Hero scene A sun-drenched living room with the pillow placed prominently on a neutral-toned linen couch, suggesting a calm, cozy Sunday morning. Ad angle The 'Long Distance Love' angle: Focus on the feeling of comfort during a phone call with your mom while leaning against the pillow. PDP promise Elevate your living space with a design that feels less like a product and more like a shared memory. Review question Does the illustration of the mugs and window frame feel 'cozy' enough for the target demographic without crossing into 'nursery decor' territory? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookThe home decor piece that actually says 'I miss you' without being a greeting card. ✓ Specific buyer + momentAdult daughter (25-40) who lives away from home and values sentimental, high-quality home decor. ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.