Signal Optional demand check
Brief The scent of 'home' is actually just the memory of her.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
The scent of 'home' is actually just the memory of her.
Buyer The Sentimental Partner Buying moment A husband finds a stack of old polaroids while cleaning out a junk drawer and realizes he hasn't thanked his wife for the mundane, beautiful years they've built together. Insight True gratitude in a long-term marriage isn't about grand gestures; it's about acknowledging the quiet, invisible labor that holds a home together. Product thesis A luxury candle that functions as a permanent altar to shared history, turning a common gift into a tangible act of appreciation. Visual family A sophisticated, high-end botanical frame that centers the text like a classic love letter. — Headline: STRENGTH IN EVERY SEASON / Sub-line: Memory & Gratitude / Brand: FGS RITUALS Palette Cream, Dusty Sage, Muted Terracotta Hero scene A warm, sun-drenched living room at dusk; the candle is placed on a stack of books next to a framed wedding photo. Ad angle Stop buying 'things' and start gifting 'moments'—the one gift that actually says what you've been meaning to say. PDP promise Hand-poured to evoke a sense of grounded peace; a gift that says 'I see everything you do for us.' Review question Does the botanical motif feel timeless enough to sit on a nightstand for years, or does it lean too far into 'seasonal' decor? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookThe scent of 'home' is actually just the memory of her. ✓ Specific buyer + momentThe Sentimental Partner ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.