Signal Optional demand check
Brief Your desk is a workspace, not a storage unit for stress.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
Your desk is a workspace, not a storage unit for stress.
Buyer The Overwhelmed High-Achiever Buying moment A mid-level project manager who has spent the last three months buried in spreadsheets and back-to-back Zoom calls, realizing they haven't experienced a moment of genuine, tactile joy in their living space since the quarter began. Insight Consumers don't just want a box of things; they want a recurring permission slip to stop working and engage with their environment. Product thesis FGS-S002 is a curated quarterly ritual that transforms a cluttered professional life into a series of intentional, sensory-rich milestones. Visual family A sophisticated, continuous-line illustration that emphasizes flow and negative space to signify mental clarity. — THE QUARTERLY RESET. INTENTIONAL DISCOVERY DELIVERED. Palette Deep Midnight Navy, Electric Copper accent Hero scene A clean, top-down desk shot where the box is the only object not associated with a screen, glowing softly under morning light. Ad angle Stop optimizing your work and start optimizing your downtime. PDP promise Curated discovery that clears your mental backlog every 90 days. Review question Does the hourglass-to-sprout motif sufficiently convey the 'professional-to-personal' transition without appearing too clinical? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookYour desk is a workspace, not a storage unit for stress. ✓ Specific buyer + momentThe Overwhelmed High-Achiever ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.