Signal Optional demand check
Brief The blanket that marks the day your family became complete.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
The blanket that marks the day your family became complete.
Buyer New adoptive parents and grandparents commemorating the finalization of an adoption. Buying moment A family gathering at home where the child is finally 'home' for good; the blanket serves as a literal hearth-warmth layer for the first movie night as a complete family. Insight The 'legal' date of adoption represents the end of a long, often exhausting journey and the beginning of a lifelong 'forever' identity. Product thesis A high-visibility, heirloom-quality woven throw that functions as a functional anchor for the living room, celebrating the 'Adoption Day' milestone through a symbolic, warm aesthetic rather than a clinical registry date. Visual family Warm, flat-shaded vector art featuring soft rounded edges and friendly, cozy composition. — Forever Home Palette Deep Navy, Warm Ochre, Cream, Soft Sage, Burnt Sienna, Terracotta Hero scene A candid, sun-drenched shot of a toddler curled up under the blanket on a leather sofa, with the 'Forever Home' text clearly visible in the weave. Ad angle Focus on the transition from 'waiting' to 'home.' Emphasize the blanket as a physical comfort object for the child and a sentimental anchor for the parents. PDP promise A woven, long-lasting keepsake that turns a house into a home, designed to be passed down through generations of family history. Review question Does the 'Forever Home' visual motif strike the right balance between sophisticated home decor and sentimental milestone marker? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookThe blanket that marks the day your family became complete. ✓ Specific buyer + momentNew adoptive parents and grandparents commemorating the finalization of an adoption. ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.