Signal Optional demand check
Brief It’s not about replacing someone; it’s about the unique spac
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
It’s not about replacing someone; it’s about the unique space you’ve made for each other.
Buyer A stepmother navigating the transition of a new marriage, seeking to bridge the emotional distance between herself and her stepdaughter without overstepping. Buying moment The stepdaughter is approaching a milestone (graduation or birthday), and the stepmother wants to acknowledge their bond without forcing a 'mother' label, aiming to show she is a steady, supportive presence. Insight Blended family relationships thrive on 'chosen' connection rather than forced roles; the most impactful gifts acknowledge the journey of trust built over time. Product thesis A sophisticated keepsake that symbolizes the 'chosen' nature of their bond, shifting the focus from biological obligation to a partnership of mutual respect and growing affection. Visual family A refined, airy composition using delicate line-work to create a sense of organic growth and natural connection. — To my bonus daughter: Life brought us together, but our bond is a choice I make every day. Palette Dusty Rose, Sage Green, Charcoal Grey Hero scene A soft-focus, golden-hour shot of the stepmother handing a small, elegant box to her stepdaughter across a kitchen table; the focus is on the genuine, shy smile shared between them. Ad angle The 'Bonus' Bond: Why the best relationships are the ones we choose to build together. PDP promise A timeless piece designed to honor the unique, evolving journey of a blended family relationship. Review question Does the copy 'Life brought us together, but our bond is a choice I make every day' strike the right balance of warmth without feeling intrusive for a stepdaughter? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookIt’s not about replacing someone; it’s about the unique space you’ve made for each other. ✓ Specific buyer + momentA stepmother navigating the transition of a new marriage, seeking to bridge the emotional distance between herself and h ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.