Signal Optional demand check
Brief For the woman who held your hand through the messy chapters
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
For the woman who held your hand through the messy chapters and celebrated the wins like her own.
Buyer Women aged 25-45 seeking a meaningful gift for the aunt who has served as a mentor, confidante, and second mother. Buying moment The buyer is reflecting on a milestone moment—a promotion, a wedding, or a difficult life transition—where the aunt provided the specific advice that changed everything. Insight The 'cool aunt' relationship is unique because it bridges the gap between authority and friendship; it is the only adult relationship where the recipient feels both mentored and understood without the tension of parent-child dynamics. Product thesis A sentimental keepsake that codifies the 'Aunt-as-Best-Friend' bond into a piece of wearable jewelry, serving as a permanent badge of their emotional alliance. Visual family A sophisticated, high-end stationery aesthetic featuring delicate, airy line art that frames a heartfelt, timeless message. — To my Aunt, my first best friend. Thank you for always being the soft place to land and the loudest voice in my corner. Palette Muted Sage, Warm Blush, Deep Charcoal Hero scene A close-up, soft-focus shot of the jewelry box being opened on a sunlit coffee table, with a handwritten note tucked beside it. Ad angle Focus on the transition from 'Aunt' to 'Best Friend'—the emotional evolution of the relationship. PDP promise A gift that speaks the words you struggle to find; a permanent reminder of the bond that defines your life. Review question Does the emotional tone of the copy strike the right balance between 'mentor' and 'best friend' without sounding overly formal? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookFor the woman who held your hand through the messy chapters and celebrated the wins like her own. ✓ Specific buyer + momentWomen aged 25-45 seeking a meaningful gift for the aunt who has served as a mentor, confidante, and second mother. ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.