Signal Optional demand check
Brief Stop scrolling, start grounding.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
Stop scrolling, start grounding.
Buyer The 'Burnout-Recovery' Millennial professional, age 28-38, who treats their yoga practice as a necessary sensory reset from a screen-heavy workday. Buying moment It is 6:15 PM on a Tuesday. The user has just closed their laptop, the house is quiet, and they are rolling out their mat in the living room. They aren't looking for a 'workout'—they are looking for a transition from the 'work self' to the 'home self.' Insight Physical space is a mental boundary; the mat is the literal line drawn between the stress of the day and the sanctuary of the evening. Product thesis The Floral Calm mat isn't just equipment; it is a visual anchor that transforms a cluttered living room into a dedicated space for mental decompression. Visual family Refined, oversized botanical line art that creates a sense of organic movement and stillness. — FLORAL CALM Palette Sage Green, Warm Cream, Muted Blush, Charcoal Hero scene A top-down shot of the mat laid out on a hardwood floor, partially covered by a soft, unrolled woven blanket, creating a 'nest' aesthetic. Ad angle The 'Transition Ritual': Positioning the mat as the final step in a successful work-life balance routine. PDP promise A sanctuary for your practice, designed to ground your space and elevate your routine. Review question Does the scale of the Peony motif feel 'calming' rather than 'busy' for a home decor setting? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookStop scrolling, start grounding. ✓ Specific buyer + momentThe 'Burnout-Recovery' Millennial professional, age 28-38, who treats their yoga practice as a necessary sensory reset f ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.