Signal Optional demand check
Brief Stop telling her she's 'doing a great job' and start telling
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
Stop telling her she's 'doing a great job' and start telling her you're in awe of how she loves.
Buyer Husbands aged 30-55 looking to bridge the gap between daily domestic routine and genuine emotional expression. Buying moment A husband watching his wife navigate a chaotic morning—juggling kids, work, and household management—while remaining the anchor of the family. Insight Men often struggle to verbalize their appreciation for the 'invisible' labor their partners perform; they need a tangible object that translates their gratitude into a permanent, wearable statement. Product thesis A sophisticated, high-contrast keepsake that turns a private observation of a wife's character into a public, elegant accessory. Visual family A refined, high-contrast design featuring delicate, sprawling wildflower line art framing a minimalist, luxury-focused message. — To my beautiful wife, I love the way you love. You are the quiet strength in every room we share. Forever yours. Palette #FFFFFF, #D4AF37 Hero scene Cinematic close-up of the necklace catching the light, transitioning to a soft-focus shot of a wife smiling while looking at the message card. Ad angle The 'Unspoken Gratitude' angle: Focus on the contrast between the busy, modern life and the stillness of the gift-giving moment. PDP promise A timeless keepsake that captures the weight of your unspoken appreciation in a design as elegant as the woman wearing it. Review question Does the botanical motif feel too 'soft' for a dog tag shape, or does the high-contrast noir palette provide enough edge to balance the elegance? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookStop telling her she's 'doing a great job' and start telling her you're in awe of how she loves. ✓ Specific buyer + momentHusbands aged 30-55 looking to bridge the gap between daily domestic routine and genuine emotional expression. ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.