CREATIVE DIRECTOR BRIEFpaid primary · x-ai/grok-4.6
For the fan who treats fourth down like a household emergency.
A wearable-humor crest that turns living-room football panic into a gift-ready emblem: funny at three feet, clear in a scroll thumbnail, no franchise required.
GRAPHIC FAMILYillustrated ritual crest
BUYER MOMENTFirst serious Sunday of the season. They want a gift that proves they notice the superstitions, snack command center, and theatrical groaning—something that earns a laugh the second the wearer walks in with the remote.
FRONT ARTCentered joke coat-of-arms: couch throne, airborne chips, leaping fan mirrored by a dog, heart-line bursting into a football. Bold contours, zero team marks.
HERO SCENEKickoff living room: wearer on the couch in the crest, chips mid-air, dog alert, friends pointing at the shirt before the play.
HUMAN REVIEW QUESTION
Does the couch-and-chips crest feel like something a real Sunday fan would wear and a partner would gift, or does it still read as generic sports clip art?
No unverified catalog image is shown. Keep, rewrite, or request alternatives before production art is generated.