CREATIVE DIRECTOR BRIEFpaid primary Β· x-ai/grok-4.6
For fans whose ice time never expired.
Original wearable-humor graphic that turns lifelong ice loyalty into a heart-shaped rink people actually want on their chest.
GRAPHIC FAMILYwearable-humor
BUYER MOMENTPost-practice parking-lot coffee at 6 a.m., lucky layers still on, laughing that the kid now asks to rewatch the shift together.
FRONT ARTHeart-shaped miniature rink, crossed sticks forming an infinity loop, puck as pulse, faint frost-scratch lettering along the boards.
HERO SCENEDawn kitchen: tee draped over a chair beside tiny skates and a steaming mug, backyard frost visible.
HUMAN REVIEW QUESTION
Does the rink-heart-plus-infinity-sticks feel distinctive enough that a hockey parent would choose it over generic fan tees?
No unverified catalog image is shown. Keep, rewrite, or request alternatives before production art is generated.