Signal Optional demand check
Brief You don't say it enough, but you notice everything.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
You don't say it enough, but you notice everything.
Buyer Married professional, 35-50, who feels the daily friction of balancing household management and career, often feeling their partner's quiet contributions go under-acknowledged. Buying moment A quiet Tuesday evening after the kids are in bed; the buyer realizes their spouse has once again folded the laundry and prepped the morning coffee despite a grueling workday. Insight True gratitude isn't about grand gestures; it's about noticing the 'invisible' labor that keeps a family life anchored. Product thesis The Heart Pendant serves as a physical anchor for the unspoken 'thank you' that everyday life often swallows. Visual family A sophisticated, airy layout that uses delicate line art to frame a deeply sincere message of recognition. — Thank you for every sacrifice you make to keep our world turning. I see it all, and I love you for it. Palette Muted Sage, Warm Cream, Charcoal Gray Hero scene A soft-focus, cinematic shot of the necklace resting on a bedside table next to a steaming mug of tea and a finished book. Ad angle The 'Invisible Work' angle—validating the partner who does the heavy lifting in a relationship. PDP promise A keepsake that turns a fleeting 'thank you' into a permanent reminder of your appreciation. Review question Does the emotional weight of the message card justify the purchase as a 'sentimental keepsake' rather than a generic jewelry gift? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookYou don't say it enough, but you notice everything. ✓ Specific buyer + momentMarried professional, 35-50, who feels the daily friction of balancing household management and career, often feeling th ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.