Signal Optional demand check
Brief For those who find their peace in the dark side of the story
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
For those who find their peace in the dark side of the story.
Buyer The 'True Crime Enthusiast'—a professional who de-stresses by deep-diving into cold cases and investigative podcasts. Buying moment It is Friday night, 9:00 PM. The house is quiet, the wine is poured, and the latest season of a docuseries is queued up. The buyer reaches for the 'Murder Mystery Night' blanket to create an immediate, tactile signal that it is time to disconnect from work and indulge in their hobby. Insight True crime isn't just about the mystery; it's about the ritual of the 'investigation'—the comfort of solving a puzzle from the safety of one's own living room. Product thesis A high-contrast, heavy-weight woven keepsake that transforms the act of watching true crime into a cozy, ritualized sensory experience. Visual family A heavy, balanced composition using thick slab lettering and offset drop shadows to mimic classic pulp-fiction novel covers from the 1950s. — MURDER MYSTERY NIGHT Palette Midnight Navy, Burnt Orange, Cream Hero scene A cinematic top-down shot of a dimly lit couch, a glass of red wine, a notebook, and the blanket draped invitingly over the corner. Ad angle The 'Professional Sleuth'—positioning the blanket as the mandatory uniform for the amateur detective. PDP promise Turn your living room into the ultimate investigation station with a woven-in design that won't fade or peel. Review question Does the 'pulp-fiction' aesthetic resonate with the specific target demographic's interest in investigative tropes? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookFor those who find their peace in the dark side of the story. ✓ Specific buyer + momentThe 'True Crime Enthusiast'—a professional who de-stresses by deep-diving into cold cases and investigative podcasts. ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.