Signal Optional demand check
Brief The degree is the trophy, but the journey is the heirloom.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
The degree is the trophy, but the journey is the heirloom.
Buyer The Sentimental Graduate/Parent of a Graduate Buying moment A daughter who pulled all-nighters, worked two jobs, and navigated personal loss to finally cross the stage. The mother is gifting this to acknowledge that the 'hassle' of the degree was a forge for her daughter's current character. Insight Graduation isn't just about the diploma; it's the physical validation of years of invisible struggle and silent sacrifices. Product thesis A sophisticated, high-contrast keepsake that transforms the 'hassle' of the academic experience into a symbol of permanent, radiant achievement. Visual family A refined, high-contrast botanical composition featuring delicate line-art flora that frames the message card with an air of sophisticated permanence. — To our Graduate, [Name] | The tassel was worth the hassle. Every late night, every challenge, and every triumph is woven into the woman you have become. Wear this as a reminder that your potential is limitless. | With pride, [Signature] Palette #000000, #FFFFFF, #C5A059 Hero scene A close-up shot of a graduation cap resting on a desk next to an open jewelry box; the gold Love Knot catches the light perfectly. Ad angle Focus on the transition from student to professional—gift her the confidence to step into her next chapter. PDP promise A timeless piece of jewelry that honors the hard work behind the degree, designed to be worn long after the ceremony ends. Review question Does the botanical laurel motif feel sufficiently distinct from generic graduation imagery to justify a premium gift purchase? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookThe degree is the trophy, but the journey is the heirloom. ✓ Specific buyer + momentThe Sentimental Graduate/Parent of a Graduate ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.