Signal Optional demand check
Brief The scent that turns a messy living room into a sanctuary.
Production art Generate the master graphic
Commerce views Unlocks when the master graphic is KEPT
Story + ads Unlocks when the master graphic is KEPT
Listing Title, bullets, description, tags, price band
POD Map to a Printify blueprint
Shopify Owner release action — never automated
Direct work Tell the product agent what to change Auto mode versions your direction, chooses the next safe missing draft, and immediately runs its scoped AI agent. You can still select a specific target or save a note only. Every result remains reviewable and unpublished.
Next safe draft (auto) Save as workroom note Creative brief Master graphic Light-product print Dark-product print Hero image Detail image Lifestyle image Ad still Listing + email sequence Save + start next AI job Creative brief gemini-3.1-flash-lite
The scent that turns a messy living room into a sanctuary.
Buyer The 'Always-On' Millennial Mom who feels the weight of the mental load and seeks micro-moments of peace. Buying moment It is 8:30 PM; the kids are finally asleep, the house is quiet, and she has exactly twenty minutes before she collapses into bed. She lights the candle to signal that the 'work' of the day is officially closed. Insight Moms don't need 'self-care' as a chore; they need a sensory trigger that helps them mentally transition from 'manager of the household' to 'individual person' in seconds. Product thesis FGS-C071 is not just a candle; it is a ritualistic object that acts as a physical boundary between the chaos of motherhood and the necessity of rest. Visual family A sophisticated, airy layout featuring delicate, fine-line botanical illustrations that evoke a sense of organic calm and premium stillness. — STILLNESS
Lavender & White Sage
Ritual Collection Palette Cream, Dusty Sage, Soft Blush Hero scene A top-down shot of a cluttered coffee table being cleared of toys, followed by the soft, warm glow of the candle being lit as the only source of light. Ad angle The 'permission to pause' narrative—targeting the relief felt when the last child goes to sleep. PDP promise Transform your space from a family hub to a private retreat with a clean-burning, long-lasting wellness ritual. Review question Does the botanical motif feel sufficiently 'ritualistic' rather than just decorative? Rewrite brief Score demand
Offer strategy target >6% · hypothesis
The current brief predates Phase 0. Regenerate it to add the conversion hypothesis, annual promotion windows, bundles, economics and measurement plan.
Next: generate commercial brief · missing commercial strategy
Conversion checklist 3/12
✓ One-line hookThe scent that turns a messy living room into a sanctuary. ✓ Specific buyer + momentThe 'Always-On' Millennial Mom who feels the weight of the mental load and seeks micro-moments of peace. ○ Original, non-infringing designKeep a master graphic first ○ Hero image shows this designGenerate from the kept master graphic ○ Lifestyle momentBuyer needs to see the message lived out in a shared moment ○ Ad still with headline spaceNeeded for paid social ○ UGC / video scriptsHooks + shot lists for short video ○ Benefit-led listing copyTitle, bullets, description, SEO, tags ✓ No unguaranteeable claims— ○ Gift occasions namedWhen would someone buy this? ○ Price band setFrom the listing draft ○ Fulfilment mappedPOD Mapper Production art Commerce views Story + ads Listing Launch
Generate full funnel Advance funnel (0)
The design itself. Everything downstream is built on the KEPT version.
Not generated yet Generate from the brief.
Print file tuned for light garments/products.
Not generated yet Generate from the brief.
Print file tuned for dark garments/products.
Not generated yet Generate from the brief.